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Industry Trends
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From $17 billion in sales in 1994 to a skyrocketing $ 38.5 billion in 2006, the Pet Supply industry is more than 60% larger than the Toy industry (20 billion) and 33% larger than the Candy industry (24 billion).
- According to the 2007-2008 National Pet Owners Survey, 63% of U.S. households own a pet, which equates to 71.1 millions homes
- Pet Supply sales are expected to reach $51 Billion in sales by 2010.
- 45% of U.S. households own more than one pet
- In 1988, the first year this survey was conducted, 56% of U.S. households owned a pet as compared to the 63% of present day.
Estimated 2007 Sales within the U.S. Market
For 2007, it’s estimated that $40.8 billion will be spent on our pets in the U.S.
Breakdown:
| Food | $16.1 billion |
| Vet Care | $9.8 billion |
| Supplies/OTC Medicine | $9.9 billion |
| Live animal purchases | $2.1 billion |
| Pet Services: grooming & boarding | $2.9 billion |
Actual Sales within the U.S. Market in 2006
In 2006, $38.5 billion was spent on our pets in the U.S.
Breakdown:
| Food | $15.4 billion |
| Vet Care | $9.2 billion |
| Supplies/OTC Medicine | $9.3 billion |
| Live animal purchases | $1.9 billion |
| Pet Services: grooming & boarding | $2.7 billion |
Total Number of Pets Owned in the U.S. (millions)
| Bird | 16 |
| Cat | 88.3 |
| Dog | 74.8 |
| Equine | 13.8 |
| Freshwater Fish | 142.0 |
| Saltwater Fish | 9.6 |
| Reptile | 13.4 |
| Small Animal | 24.3 |
* Ownership statistics are gathered from APPMA’s 2007/2008 National Pet Owners Survey
